Is your company looking for a way to market to skiers, snowboarders, and other outdoor enthusiasts in D.C., Maryland, Virginia, West Virginia, Pennsylvania, North Carolina, and beyond? If so, you’ve come to the right place. DCSki is an on-line publication that reaches tens of thousands of avid winter sports enthusiasts.

Since 1997, DCSki has attracted millions of hits and gained a loyal following of readers. Features such as original news articles, extensive resort profiles, candid condition reports and firsthand accounts, event listings, and interactive message forums combine to transform DCSki into a dynamic, bustling community of winter sports enthusiasts. That’s one reason why, in 2003, DCSki was awarded with a “Stars of the Industry” award from the West Virginia Division of Tourism, taking top honors in the “Best Web/Internet/E-Magazine” category. Or why the Washington Post has called DCSki “exemplary.”

DCSki’s vast array of features and regularly updated content generates loyal readers, and these readers become active participants of the site, adding their own comments to articles or contributing to the thousands of posts in our message forums. A great many skiers and boarders in the mid-Atlantic region consider DCSki an indispensable part of planning any ski trip. And many advertisers — the majority of which renew year after year — have found DCSki to be a perfect way of marketing to and expanding their customer base.

Types of Advertising

There are two primary ways to advertise on DCSki: through a Sponsorship or through the Lodging Finder. DCSki Sponsorships are banner-based advertising packages and come in three levels: Silver, Gold, and Platinum. The Lodging Finder is intended for individual property owners wishing to advertise property rentals to the DCSki readership.

Three Levels of Sponsorship

For the 2008-2009 winter season, DCSki will offer three levels of Sponsorship, offering different levels of exposure at different price points. Each package is sold on a season-long basis (from September 1, 2008 through April 30, 2009). We limit the number of packages sold each season to ensure that each advertiser receives prominent, season-long exposure. Sponsorship packages normally sell out by early Fall each season.

Silver Sponsor: The economical Silver Sponsor package provides prominent exposure to the DCSki audience in the form of traditional page-top and mid-page banners. Banners are rotated throughout most pages on DCSki. We have chosen generous sizes for these banners so you have ample room to deliver a creative and compelling message. A Silver Sponsor package also includes a free Lodging Finder ad, if desired. Limited positions.

Gold Sponsor: The Gold Sponsorship begins with a page-top ad, but the mid-page banner ad is upgraded to a much larger "skyscraper" banner. Banners at this level will also be selected twice as often for display as banners at the Silver level. Gold Sponsors may also have up to two separate page-top and skyscraper banner ads running at the same time. In addition, Gold Sponsors receive a static text ad with logo that shows up towards the bottom of nearly every page on DCSki. This non-rotated ad has been very effective for advertisers and for building season-long brand awareness. Limited positions.

Platinum Sponsor: Platinum Sponsors receive the ultimate exposure and branding on DCSki. In addition to receiving all of the benefits of a Gold Sponsorship, Platinum Sponsors also receive a custom, prominent ad rotated through the top of seven core areas of DCSki (current areas include Weather, Conditions, the Event Schedule, the Message Forum, the Bargain Tracker, Recent News/Reader Comments, and Q&A.) We work individually with Platinum Sponsors to design and deliver the most effective branding experience. Limited positions.

All sponsors receive access to real-time statistics and can request banner or content substitutions at any time. Prior advertisers reserving a package by September 19, 2008 also receive a 20% discount.

Note that prices and advertising packages are subject to change at any time. DCSki also offers Banners A La Carte, sold on a time-limited, month-to-month basis. (For more information on purchasing monthly banners, please contact us.)

Lodging Finder

DCSki’s Lodging Finder offers an extremely affordable way to advertise condo or house rentals to the DCSki community. For a low fee, advertisers will receive exposure for the entire season. Unlike a brief line or two of text in a newspaper that few skiers will read, we develop an entire web page complete with pictures, and deliver this web page to a targeted audience of winter sports enthusiasts in the Mid-Atlantic every day, all season long. Prior Lodging Finder advertisers also receive a 20% discount when renewing by September 19, 2008.

Want to Learn More?

Additional details, pricing, and reservation instructions are provided by clicking one of the buttons below.

Copyright © 1997-2008 DCSki, LLC. All rights reserved. You may not reproduce any portion of DCSki, in whole or in part, without the prior written permission of DCSki's Editor. Comments posted on these pages do not necessarily represent the viewpoints of DCSki, LLC or its Editor. Although DCSki, LLC attempts to verify the accuracy of the information it publishes, DCSki, LLC cannot be held responsible for errors or omissions. Verify current conditions, operating schedule, and events directly with a resort prior to making a visit. You may view DCSki's Privacy Policy here.